Allied Member
Mr Richard Morris
Active Media Events Ltd
Personal Statement
Project based consultancy established to develop exhibition and conference concepts, offering support to publishers with event and media-based brand extensions.
Role & Skill Areas
Strategist and General dogs body
I partner with associations, publishers, and membership bodies to unlock new revenue streams and sustainable growth through their events.
My expertise lies in transforming your event's sponsorship/exhibition model by:
- Uncovering the true value and purchasing power within your audience data.
- Crafting sponsor and exhibitor packages that are irresistible because they're based on data, not just tradition.
- Implementing rebooking and pricing strategies that maximise profitability and reduce churn.
My approach ensures that your sponsors are not just paying for a presence—they are investing in a powerful lead generation and thought leadership platform.
Experience
I help publishers, associations, and membership bodies transform their events into powerful, profitable growth engines. With over two decades of experience, my expertise is in developing event concepts, launching brand extensions, and optimizing sales strategies to drive significant revenue.
My work goes beyond a simple service—I build strategic partnerships that deliver clear results. By identifying new opportunities and implementing smarter sales processes, I have a proven track record of creating new revenue streams and achieving dramatic increases in turnover and profitability for clients.
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