Role & Skill Areas

My approach reflects that of the whole team at SAS, which is that everything we do is client-centric. We recognise how well-managed Associations, their membership services and events contribute to brand value, member retention and recruitment rates.

We manage all events, from meetings, activities and networking to awards and week-long conferences - both on-line and in-person. Ensuring a successful event means setting objectives, managing risks, financial planning, management and reporting - through to marketing, registration management, websites, business development and sponsorship sales management. We are also creative and can help clients to form their event programme, source speakers and a theme, through to managing extra activities such as tours. We manage databases, suppliers, members, meetings and all areas of managing an Association.