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March 15th 2021

The Eastside Rooms Launches Plug in Studio for Hybrid Events

Heather Lishman image by Heather Lishman

The Eastside Rooms will ‘Launch Ready’ with a full hybrid meetings and events offering, including a purpose-built studio for broadcast standard capture and streaming. Plug in at The Eastside Rooms has been created in partnership with the venue’s in house AV, creative and event design agency, On Productions and its own On Line virtual meetings proposition.

The concept behind Plug in is to offer easy to use, easy to book products for event organisers. The new studio facility can be used as either a fully functional studio or in a ‘mini’ format for smaller productions. The area is situated within The Eastside Rooms and can work as part of a hybrid event, or as a single use option for those looking for high quality broadcast and streamed events.

The ‘full’ package for Plug in includes; 9m x 3m 2.6mm LED video wall backdrop, three HD cameras, full generic & intelligent lighting ring, six radio microphones and earpieces, furniture and a Green Room with dedicated studio feed. Plug in also comes fully staffed with Producer, Broadcast Manager, Sound Operator, Graphics Operator, Vision Mixer and Camera Operator. The ‘mini’ package offers a scaled down version for smaller productions.

“The Eastside Rooms will be one of the first venues actually launching with a purpose-built hybrid event facility as part of the venue,” comments Matt Huddart, General Manager of The Eastside Rooms. “With Plug in, and through our partners at On Productions, we have the right facility and the right people to provide a seamless, easy to use operation with incredibly high production values.”

“As we open, everything we have tried to create here is centred around making life as easy as possible for event organisers. This is a facility that will take a lot of the pain and stress away from virtual and hybrid meetings. It’s a plug and play system, it has all the technical support needed and it will look fantastic,” concludes Matt.

The Eastside Rooms will launch in April 2021 as part of a continual regeneration of Birmingham’s East side area of the city centre. The district will become one of best connected in the country, situated right next to the new HS2 station and a walk away from the city centre. The East side will also carry the additional name of The Knowledge Quarter because the abundance of universities, Education and Learning Hubs that will also be created as part of the regeneration.

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